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Exercise Previous Classes

Who made my Activewear?

As the fitness and wellness industries continue to expand with more people seeking healthier and more active lifestyles, sales of Activewear are soaring (Business Insider, 2017). Activewear forms part of the fashion industry which is known for devastating environmental impacts and exploitation of workers globally (Fashion Revolution). Whilst there are incredible movements towards a more purposeful fashion industry, there seemed to be little focus on Activewear. I wanted to organise an event that connected consumers with the hands that made their Activewear, highlighted wellness brands who put sustainability at the heart of their business, and supported Fashion Revolution’s efforts to stimulate change for a better fashion industry. This led me to host Who made my Activewear?, a mini sustainability in wellness festival seeking to encourage more mindful consumption in the wellness industry and fundraise for Fashion Revolution.

Who made my Activewear? took place on Saturday 28th April 2018 at Benk + Bo in London, during Fashion Revolution Week. There was a pop-up shop, classes for mind and body, and an ‘Ethics in Activewear’ panel discussion.

As part of the event, six purposeful Activewear brands shared information on their fabrics and the factories they work with to provide greater transparency over their supply chains and connect consumers with the hands behind their Activewear: Adrenna London, Jilla Active, Silou London, Sports Philosophy, Starseeds and VYAYAMA. You can read what these brands had to say at www.whomademyactivewear.com

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Founders or representatives from each brand spoke on the ‘Ethics in Activewear’ panel discussion hosted by Heather Knight from Fashion Revolution. Heather started the panel with her tips for a more sustainable sportswear wardrobe: buy less, make it last, fix it when broken, swap with friends, buy second hand and buy from conscious brands who use recycled, natural or innovative fibres. The brands then discussed how they’re addressing their social and environmental impacts, from using lower impact materials, working closely with their factories to ensure fair and safe conditions and looking to minimise the environmental impacts of packaging and distribution. They also touched on the challenges they face as small brands with little leverage in factories supplying some of the largest Activewear brands globally. It was an insightful hour behind the scenes of purposeful Activewear brands and I was overwhelmed with the incredible turnout that just about managed to fit into the beautiful Benk + Bo ground floor.

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All six brands could be found at the pop-up shop, as well as other incredible wellness, lifestyle and beauty brands including: Rêve En Vert, AmaElla, Optiat, Nitara London, Home of Eco and YogaClicks. It was so wonderful to see people connect with these brands, ask questions and consider the impact of their purchases.

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The classes included the perfect start to the morning with Caleb George‘s Early Risers Yoga and Phoebe Greenacre‘s Rise and Shine Vinyasa Flow to ensure you woke up well. I then taught BarreBodyLondon, Chiara Pellegrino’s butt-burning barre method, for those wanting a Saturday sweat. Our afternoon finished with Corinne Naomi‘s Contemporary Mat Pilates where you certainly felt your core, and Natalia Bojanic‘s beautiful meditation session Gratitude is Gold.

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We also had a Circular Design Station ran by Felicitas Olschewski where you could learn about the principles of circular economy and design your own Activewear outfit with those in mind. Runway rental service Wear The Walk very kindly donated a voucher for the design competition winner, Fiona Cartmel!

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To further fundraise for UK charity Fashion Revolution, we had a raffle with fantastic prizes from conscious wellness brands including Joe’s Tea Co., Yuhme, Freda, Natural Deodorant Co., and Danielle Copperman.

Overall, we raised a total of £125 for Fashion Revolution and gathered more than one hundred people to discuss mindful consumption and discover purposeful wellness brands. I hope this is just the start of championing sustainability in the fitness and wellness industries. I’ve already discovered a number of new Activewear brands striving to build their business addressing key environmental, social and economic impacts. We as consumers have the power to change the industry by asking questions and voting for the world we want with our wallets.

A special thanks to Domenic Pendino for capturing the action, to Eliza, Lily, Rose and Soph for being the best of friends and saving the day to help me out, to Oliver Ferris for being my rock, putting up with all the emails and organisation and project managing the day, and to all of those that came to support the event!

You can find out more about the event at  www.whomademyactivewear.com or on the event’s Instagram page.

Categories
Dress Live

A gift guide for conscious consumers

(Photo credit: Trouva)

This December, treat your loved ones to something special that has been mindfully made, considerate of people and planet. To help you find something you know they’ll get great use out of, I’ve rounded up a selection of consciously crafted gift ideas to inspire you in your search – I hope it helps!

 

For fashion lovers:

 

 

For houseproud entertainers:

 

For beauty queens:

 

For male grooming:

 

For zero-waste warriors:

 

 

For wellness seekers:

Categories
Exercise Previous Classes

My BarreBodyLondon class for Mental Health UK

 

Last weekend saw my first ever event – a barre class to raise money for Mental Health UK. It was a really exciting opportunity to fundraise for a great cause and to test the waters when it comes to fitness event planning.

Did you know that mental illness affects more people each year than cancer or heart disease, with one in four of us experiencing a mental health problem in any given year? Mental Health UK is a network of four charities (Rethink Mental Illness, Support In Mind Scotland, Hafal, and MindWise) who work to improve the lives of those affected by mental illness, supporting more than 60,000 people nationwide. Their early intervention and support can help to reduce the impact of poor mental health, guiding people through crises, to live independently, and to realise they aren’t alone.

Find out more at https://mentalhealth-uk.org/home/

So when Sav Devillez, a crazy friend hiking Snowdon, cycling from the Peak District to Birmingham, and running a half marathon across three consecutive days, asked me to help her organise a fundraising event for Mental Health UK, I was delighted to help out.

We organised a BarreBodyLondon class, which is a ballet-inspired workout designed by Chiara Pellegrino to target every major muscle group in the body. I’ve been teaching barre now for a year, after having taken dance lessons from the age of four until eighteen and then continuing to perform at university, and I absolutely love it. It’s a fun workout with ballet, pilates, yoga and resistence training movements that you’ll definitely feel the next day (no matter how many classes you go to, trust me…)!

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The Detox Kitchen very kindly donated their beautiful studio for the class, and we managed to round up a collection of gorgeous gifts for the goody bags. With my passion for more conscious consumption, I wanted to make sure all of the brands we reached out to had a great social and/or environmental purpose. Here’s a little bit about the wonderful companies we were lucky enough to get support from:

  • Sundried tote bag – this sustainable sportswear company strives to minimise the carbon footprint of everything they do, using innovative fabrics and reusable packaging
  • Nourish cleanser certified organic and vegan skincare made in the UK
  • Lola’s Apothecary body oil – natural beauty products with a wellness purpose handmade in England
  • Dash water – sparkling spring water infused with wonky lemons and cucumbers
  • Ombar chocolate – raw, organic chocolate you’d never know was vegan!
  • Willy Chase’s fitcorn – air-popped corn made at their farm in Herefordshire
  • Happiness Planner 100 day diary – inspirational stationery designed to help you cultivate happiness through positive thinking, mindfulness, and self-development
  • Lumie light for wellness guide – bright light designed for seasonal affective disorder and other conditions
  • Veryan discount card – organic apparel and accessories from Europe made in the UK
  • Sports Philosophy discount flyer – an ethical activewear brand raising money for the charity they established to fight child labour across the world, Freedom for Children Foundation. You too can get 15% off with discount code: ZARA01SP

We also rounded up excellent prizes for the best Instagram event posts, including:

  • Liforme eco yoga mat – read more about eco yoga mats here
  • Lumie BodyClock – read more about the benefits here
  • Veryan organic beauty bag
  • Lola’s Apothecary ‘breath of clarity’ oil
  • Willy Chase’s apple cider vinegar
  • Detox Kitchen wheatgrass and spirulina powders

We managed to raise a total of £165 for Mental Health UK so thank you to all of the amazing attendees and supporting brands for making this happen!

We’re hoping to organise another event in October so let me know if you’re interested by commenting below or follow me on Instagram at @zaralwilliams